We are all born Woolish. It’s not a choice. As humans, we all love and crave comfort. We all yearn to look our best and feel great. We all love to feel confident, stand out in a crowd and exude effortless cool. We all love fun, joy and pleasurable activity.
What do you think if we try together to minimize the burden on natural environment. The product life cycle starts with the raw material and ends with recycling when it has fulfilled its purpose.
100% natural wool needs water, air, sun and fresh grass to grow. Recycling of the wool is easy, it can be reused in variety of sectors and is also biodegradable in case there’s any leftover. For producing yarn we’ve picked out manufacturers who comply with high EU standards avoiding polluting chemicals and waste of resources in their factories.
All above is being managed by people, regardless of the stage of production. And we care about people just as much as about sheep. Motivation, good will and sustainability support human development and by supporting each other we shape the future for coming generations. Since the interpretation of sustainability and ethics tends to be somewhat subjective, we have made our lines of production as transparent as possible – so that everyone can decide for themselves.
You choose your friends wisely. Choosing your clothes should be no different.
Go see what all the Woolish kids are talking about on Instagram